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ProTrain Offering Digital Marketing and Selling Courses from the Digital Marketing Institute

Written by Suzanne Kart

The Digital Marketing Institute today announced that it has signed a three-year licensing agreement with U.S. education services training company ProTrain.

A global leader in educational services, ProTrain works with over 150 institutions of higher learning to deliver in-classroom, live synchronous programs, and online training programs across the U.S. covering business, technology, healthcare and several more career technical fields.

In addition to corporate and government clients, ProTrain students include individuals under initiatives such as Military Tuition Assistance (TA), Military Spouses Scholarship (MyCAA), Wounded Warriors, Veterans, Vocational Rehabilitation, and the Unemployed or Underemployed (WIOA).

This new business partnership will see ProTrain add the Digital Marketing Institute’s professional certifications in digital marketing and digital selling to its 400+ portfolio of courses.

ProTrain CEO, Betty L. Gardner said: “Digital and social marketing is a vital part of any organization’s ability to sell and grow in today’s competitive markets. As sales continue to rapidly evolve, today’s professionals must become skilled in all aspects of this new digital world. Every business must realize that digital transformation is significant.”

“ProTrain is committed to developing the skills for marketing and sales professionals across all industries. The addition of the Digital Marketing Institute’s professional certificates in digital marketing and digital selling to the portfolio of courses we offer our school and business partners nationwide will help us achieve this. Its courses and qualifications will give our training customers the competitive edge they need today to thrive and help our continuing education community to stay ahead of this new digital selling requirement,” stated Gardner.

Founded by entrepreneurs Ian Dodson and Anthony Quigley, the Digital Marketing Institute was established in 2008 and has grown to become the global certification standard in digital marketing with 66 partners in 80 countries worldwide.

Through its professional programs, it covers the full gamut of digital marketing skills and qualifications from diploma to master’s degree level. Thousands of professionals are certified each year by approved third party organizations to which the Digital Marketing Institute licenses its current syllabus.

Speaking of its success this year in the U.S., Ian Dodson, co-founder and director of the Digital Marketing Institute said: “As with so many other markets, the U.S. offers massive potential for growth as demand for quality courses in digital marketing and digital selling gathers pace. ProTrain will be a vital addition to our partner network worldwide given their standing in the education industry and its mission to provide quality education services courses to government, corporate and individuals in the USA.”

Media contact:

Digital Marketing Institute: Bernice Burnside, Bvisible | 353.87.2337366 | bernice@bvisible.ie

ProTrain, LLC: Suzanne Kart, Director of Marketing | 989.607.6945 | skart@protrainedu.org 

About the Digital Marketing Institute

Founded in Dublin, Ireland in 2008, the Digital Marketing Institute is the certification standard in digital marketing education, training more graduates to a single standard than any other certification body.

The organization works with the world’s largest and most influential brands to define the skills and qualifications required to excel in this rapidly growing industry through its Diploma, Postgraduate and Masters education programs. Industry-validated, the Digital Marketing Institute’s training is taught full-time, part-time and online in over 80 countries by the Digital Marketing Institute and its network of licensed education partners.

The Digital Marketing Institute now certifies digital professionals through the following channels:

 Online: Where students can study for certification directly with the Digital Marketing Institute through online learning

  • License: Where the Digital Marketing Institute licenses its syllabus to an approved third party organization to teach the content on its behalf
  • Corporate: Where the Digital Marketing Institute offers access to its learning library to enterprise level corporates and delivers tailored certification programs

ProTrain’s Mission Statement & Focus

 ProTrain offers quality classroom and online training courses, programs, and certification tracks. The company partners with hundreds of colleges and universities to offer training programs and certifications that meet national, regional, and local requirements which lead students to successfully enter a new job or grow a career in high demand fields.

 Since 2004, ProTrain has provided continuing education turn-key solutions and partnership opportunities for institutions of higher learning to provide various programs for corporate and government clients as well as individuals including Military Tuition Assistance (TA), Military Spouses Scholarship (MyCAA), Wounded Warriors, Veterans, Vocational Rehabilitation, and for Unemployed or Underemployed (WIOA), etc.

 ProTrain’s complete program offerings prepare students for in-demand careers from entry level offerings through completion of certifications and job placement support that will help move them and America forward to achieve the goal of “Education-2-Employment.”  

About the author

Suzanne Kart

Suzanne Kart is a writer, speaker, consultant, and expert in 21st Century integrated marketing. Currently Director of Marketing at ProTrain, LLC, she is one of the nation’s leading authorities on marketing for continuing education and lifelong learning programs. She has more than 18 years experience in the marketing and communications fields. She does workshops across the U.S. and Canada on all things marketing as well as generational communications. She also has taught online for the graduate school at the University of South Dakota masters degree program in adult and higher education - and is an experienced instructional designer.

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